Introducing the New Director of the Penn Medicine Nudge Unit
We are pleased to announce the appointment of M. Kit Delgado, MD, MS, as Director of the Penn Medicine Nudge Unit. Kit brings a wealth of experience to the role with a history of leading successful, high-impact behavioral science interventions. For the past year, he has served as the Deputy Director of the Nudge Unit under former director Rinad Beidas, PhD.
Featured Video
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Using behavioral economics to improve health care quality
David Asch discusses the benefits of using behavioral economics to improve health care quality and provides real-world examples of its successful applications, including the Nudge Unit's work to implement default options to increase generic medication prescribing rates.
Latest Publications
JAMA Network Open |
September, 2022
Journal of Safety Research |
September, 2022
