Leadership update

In August, we announced Rinad Beidas's appointment as director of the Penn Medicine Nudge Unit. This month, we are thrilled to introduce Sri Adusumalli, MD, MSHP, MBMI, and Kit Delgado, MD, MS, as deputy directors. Learn more about these exciting developments below.

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2021 Nudges in Health Care Symposium

The third Nudges in Health Care Symposium was held virtually on May 20, 2021. More than 400 people representing over 200 organizations from across the world tuned in to hear from featured speakers, including David Halpern of the Behavioural Insights Team, Susan Lucas Collins of Twilio, and Mohan Balachandran of Way to Health.

Latest Publications

Effect of Goal-Setting Approaches Within a Gamification Intervention to Increase Physical Activity Among Economically Disadvantaged Adults at Elevated Risk for Major Adverse Cardiovascular Events

JAMA Cardiology | September, 2021

Breastfeeding, Personal Responsibility and Financial Incentives

Public Health Ethics | August, 2021

Implementing nudges to promote utilization of low tidal volume ventilation (INPUT): a stepped-wedge, hybrid type III trial of strategies to improve evidence-based mechanical ventilation management

BMC Implementation Science | August, 2021